Phone cards in a package?
It seems so. Most gift cards today have to be activated at a register so they're not packaged. However, if it wasn't the case earlier, it would need to be in a pack like this to hide the codes on the back. In this case, it's the same card from the top of this page, by EDY. This is what it looked like when new & unopened. The window lets you see the design, and the back has the instructions.